Executive Briefings
Align leadership perspectives with confidential customer dialogue and Business Retention Index analysis. Receive an executive-ready report that ranks actions and identifies high-value accounts facing potential renewal risk.
The Dunvegan Group helps B2B organizations turn customer and employee insight into practical retention action. With proprietary research, predictive measurement, and The Platinum Rule® methodology, we reveal the experience gaps that put valuable relationships at risk. Explore a more meaningful alternative to satisfaction scores—one designed to clarify customer intent, focus leadership priorities, and support durable growth.
Research-driven B2B services that uncover experience gaps, predict retention, and guide customer-centered business decisions.
Align leadership perspectives with confidential customer dialogue and Business Retention Index analysis. Receive an executive-ready report that ranks actions and identifies high-value accounts facing potential renewal risk.
Use a proprietary metric backed by more than 25 years of research to predict whether customers will stay, moving beyond recommendation scores toward actionable retention intelligence.
Build customer feedback systems that capture a precise, predictive signal of future behavior rather than a one-time snapshot of satisfaction or sentiment.
Strengthen B2B customer retention through research, proprietary processes, and The Platinum Rule®—helping organizations act on what customers say they need to stay and grow.
Access full-service marketing research consulting that translates customer insight into practical direction for B2B corporations, smaller businesses, and growing start-ups.
Identify where leadership assumptions differ from employees’ lived experience. This research surfaces engagement gaps early, helping protect institutional knowledge and reduce costly turnover.
Customer experience improves when leaders understand what customers are likely to do next—not simply how they feel today. The Dunvegan Group combines confidential dialogue, proprietary metrics, research, and software to expose the gaps between internal assumptions and real customer intent. Guided by The Platinum Rule®, our B2B consulting helps teams prioritize meaningful improvements, protect key relationships, and make retention a measurable growth strategy.
A research-led partner for B2B organizations focused on stronger customer and employee retention.
Founded in 1987, the firm brings nearly four decades of experience through changing markets and technologies.
The Business Retention Index measures likely customer retention, not just willingness to recommend.
Our approach centers on treating customers and employees the way they want to be treated.
We support corporations, smaller businesses, and start-ups across North America and worldwide.
Experienced B2B researchers focused on retention-driven customer insight.
Founder
Anne Miner is the Founder of The Dunvegan Group, having established the firm in 1987 as a full-service marketing research consulting company. With 38 years of leadership experience, she has guided the firm through decades of shifting market dynamics, technological advances, and economic cycles, consistently keeping client success at the forefront. Anne is the driving force behind the company's proprietary Platinum Rule® methodology, which centers on treating customers and employees the way they want to be treated. Under her direction, The Dunvegan Group has developed its own proprietary processes, metrics, and software tailored specifically to B2B service delivery. Anne's vision and steady leadership have helped the firm grow from a single marketing research consultancy into a specialized B2B customer and employee retention consulting practice serving clients of all sizes across North America and worldwide.
A customer experience consulting company helps organizations understand how customers perceive interactions, what influences future behavior, and where experience gaps affect retention. The work can include customer research, feedback program design, executive briefings, retention analysis, and prioritized improvement recommendations. For B2B companies, the goal is often to protect high-value relationships and turn customer insight into measurable business action.
Speak with our team about research tailored to your B2B goals.
B2B consulting experience since 1987.
Predictive retention measurement backed by research.
Customer-centered B2B retention philosophy.
Tell us about your customer or employee retention challenge. Our team will help identify the most relevant research and consulting path.
To help us assist you faster, please include the reason for your message so the relevant team can reach out as soon as possible.
To help us assist you faster, please include the reason for your message so the relevant team can reach out as soon as possible.